Go inside the Threesixkey case files and get the exact, proven mini-game concepts we've used to drive massive results for global brands like Kiri and The Laughing Cow.
Learn our most powerful conversion mechanic: a two-step process that uses a "challenge" (like a maze) to build user investment, then a "reward" (like a spinning wheel) to convert that interest into a sale.
Stop wondering if your digital marketing works. This guide shows you how to use "phygital" games—like a QR-code treasure hunt—to turn digital engagement into measurable, real-world foot traffic and in-store sales.
Learn how our "Phygital' Treasure Hunt" turned a shopping mall into a live game board, successfully converting digital users into physical visitors and increasing shopper dwell time to 9 minutes.
Get the exact "Maze + Spinning Wheel" strategy we used for Kiri x Minions that created a "massive 32% uplift in average basket size" by turning in-store fun into a direct sales driver.
In an era of 5-second skippable ads, discover how we used a 'Flappy Bird' style game to get thousands of players to willingly spend minutes at a time with The Laughing Cow, building deep-rooted affinity that influences their next purchase.
Steal our "Cheeze Catch" game concept, which visually reinforces your product as the "goal" and the "reward," building a powerful, positive, and subconscious link to your brand.
Understand why the "Spinning Wheel" is the most effective reward mechanic. It uses the same addictive psychological principle as slot machines to create powerful anticipation and drive conversions.
This playbook is your guide to turning passive scrollers into active participants. You won't just learn how to build games; you'll learn how to build conversion engines.